National Care Group: Transforming Engagement with Engage - Engage Colleague

National Care Group: Transforming Engagement with Engage

02 Jan 2025, posted in

  • Retention improved by 10.5% in 18 months
  • High adoption across over 2,800 colleagues nationwide
  • Strengthened wellbeing initiatives, boosting participation

The Challenge

National Care Group (NCG) is one of the UK’s leading providers of care and support services for adults with learning disabilities, physical disabilities, autism, and complex needs, employing over 2,800 colleagues across the UK.

Before implementing Engage in March 2023, NCG faced significant challenges in communication and colleague retention. An annual turnover rate of 31.5% created instability within the workforce, making it difficult to provide consistent, high-quality care.

Additionally, NCG relied on personal emails as the primary communication tool, resulting in fragmented and inconsistent messaging across its dispersed teams. Embedding NCG’s culture and values across multiple locations was also a struggle, leaving many colleagues feeling disconnected and unsupported. These issues had a direct impact on morale, retention, and the organisation’s ability to deliver people-centred care effectively.

The Solution

Seamless communication: Engage replaced fragmented systems with a unified platform where colleagues receive updates, access policies, and share feedback, fostering inclusion and operational efficiency.

Wellbeing initiatives: Campaigns like “Wellbeing Wednesday” and “Menopause Monday” became accessible to everyone, increasing participation and reinforcing NCG’s commitment to colleague health and inclusion.

Executive visibility: Senior leaders began actively engaging with colleagues on the platform, from recognising individual achievements to participating in discussions, strengthening connections across all levels.

Data-driven engagement: Usage tracking and engagement analytics helped refine communication strategies, tailoring content to colleague preferences.

The Impact

The Engage platform has delivered tangible results for NCG since its launch. Employee retention significantly improved, with turnover decreasing from 31.5% to 21% in just 18 months. This stability has been a key part in maintaining consistent care and reducing the costs associated with agency workers, recruitment and training.

Colleagues now feel more connected and valued, contributing to a more cohesive team environment and higher morale. Engage has unified the workforce under the NCG brand, fostering a shared sense of purpose and inclusion.

Operationally, the 24/7 availability of Engage ensures that all colleagues have access to resources and updates, regardless of their location or working hours. This consistency has minimised disruptions and improved efficiency, enabling NCG to deliver better care outcomes.

Engage has fundamentally transformed how NCG communicates with its workforce, creating a more engaged, supported, and stable team while enhancing the quality of care for those they support.

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