Unlocking the full potential of business engagement
19 Jun 2024, posted in Blogs
Phil Wedgwood, CEO at Engage explores why business leaders need to invest in colleague engagement.
The need for colleague engagement
Let’s start with a simple truth. If your people are more engaged it fuels happier, more productive people. And that applies to everyone, not just your full-time employees – temporary workers, suppliers, business partners, and even customers will reap the benefits.
It doesn’t matter what your company does, where you’re based, or the number of people on your payroll: a motivated workforce will outperform an unhappy one every single time.
According to Deloitte, 87% of organisations view employee engagement as a major challenge. Gallup reports that highly engaged teams see a 21% boost in profitability and a 17% rise in productivity. In essence, engagement pays off.
Fostering thriving colleague communities with employee engagement
At its core, ’employee engagement’ is a broad term that encompasses how your workforce interacts with you and each other. While there are many ways to motivate a team, some methods are more effective and profitable than others. That’s why we recommend something more sustainable. Instead of having your internal comms send out a few celebratory emails or host occasional team-building events that might give a temporary morale boost, if you want real gains in productivity, you need to think on a larger scale.
You need to look beyond traditional employee engagement. Unlocking the true potential of engagement requires a shift in mindset, transforming interactions with everyone in your broader colleague ecosystem. The goal? To build thriving colleague communities.
By fostering a community — nurturing connections and interactions with all your people — you can create a sense of belonging and shared purpose. The aim is for everyone to feel engaged, recognised, rewarded, and valued, as this has been proven to boost productivity and profitability.
Engaging everyone across the employee lifecycle
To build thriving colleague communities, business leaders must recognise that engagement isn’t a one-time event. From your people’s first day to their last, engaging everyone in the colleague lifecycle is essential for success.
An effective colleague engagement platform helps you foster engagement at every stage of the lifecycle. The result? Happier, more productive people, increased retention, and strong employee advocacy.
How better engagement now can reap rewards later
The cost of replacing a full-time employee can range from 3-6 months of their salary. With recruiters’ fees, advertising, lost productivity, and the lengthy onboarding process, the expenses quickly add up.
That’s why you need to advocate to get colleague engagement right from the beginning. When done well, you only have to do it once, and the investment in retaining a talented employee will be far less than the cost of replacing them.
How Engage helps you flourish
Research by Forrester reveals that companies consolidating their engagement tools into a single platform see a 42% boost in employee productivity and a 31% decrease in wasted time. The Engage platform provides the solution to be on the right side of the stats. We deliver increased productivity, improved engagement, enhanced collaboration, and a stronger sense of belonging for your people.
Our platform integrates seamlessly with your systems within an average of 6 weeks, minimising disruption to any ongoing projects. We also provide a variety of pricing packages customised to meet your specific requirements, so we can create a tailored solution that suits the needs of any business.
Forget what you know about employee engagement. Ditch the conventional ideas and transform the way you interact by building thriving colleague communities to unlock the full potential of engagement.
For more on how to create thriving colleague communities, visit: https://www.engagesolutionsgroup.com/employee/
